If you haven’t heard of Glossier, seriously where have you been? Emily Weiss, the founder & CEO of beauty editorial site Into The Gloss started Glossier as the effortlessly cool beauty brand for the girl who likes to keep things simple. Glossier found a niche a ran with it and after visiting the New York show room a few times I now know what all the fuss is about.

Glossier strips back all the fluff of the beauty industry and delivers simple, easy-to-use products that can be purchased as easily as groceries using their tick list service in the show room. If you’re ever in New York it’s really worth a visit, the girls in-store wear cute pink boiler suits and once you make your way up to the top of an unassuming office block you’ll find yourself perusing amongst all the other beauty lovers. It feels like you’ve been let into an exclusive club, oh and don’t forget to ask about the merchandise when you get to the till!

Glossier is finally making it’s way to the UK in October, so to get you guys excited I’ve compiled my own guide to Glossier based on the products I’ve tried and tested.


I was not convinced that I’d like the Milky Jelly Cleanser at all, especially as I’m so besotted with my Oskia Renaissance Cleansing Gel but I don’t mind being proven wrong and in this case I definitely was. It’s not milky at all, it’s a gel cleanser that feels really gentle on the skin and works perfectly as a single cleanse on minimal makeup or a second cleanse on heavy makeup. I’ve been using this every day and loving it! I first tried the Balm Dot Com when it first came out and wasn’t that fussed but after hearing Anna describe it as a matte lip balm made me want to give it another go and she was right! It’s the perfect “I’m not wearing lip balm” lip balm and my favourite scent is the coconut. I haven’t tried all the serums as they’re not all suitable for my skin but I’ve really been enjoying the Super Bounce as a hyaluronic, hydrating base before my moisturiser. It’s similar to the one from The Ordinary, my only frustration is at how small it is, I’m already onto my second bottle!

The Invisible Shield SPF 35 is one of their more recent launches and unlike other facial SPFs this isn’t a cream, it’s more of a lightweight gel. It’s very easy to spread over the face and feels light enough to apply makeup on top.  I tried both the masks but the one I would say is worth picking up is the Mega Greens Galaxy Pack, which is an exfoliating, detoxing green mask. I find it best applied with fingers, working it into the skin before rinsing off with a cloth. It’s full of anti oxidants and you can really feel the difference on your skin after using it. Finally for skincare, the Priming Moisturiser Rich is a brilliant night cream. At first when I used it I got a little red around my nose but my skin quickly got used to it and now feels great when I apply it. It’s a very thick cream, a bit similar to Charlotte Tilbury’s Magic Cream and so I only use this one at night.


The Cloud Paints are a really cute take on cream blushers and after recently meeting Emily she inspired me to start mixing colours, literally like paint – genius! They’re very creamy and blend out beautifully onto the skin, but be warned they are very sheer. The colours seem a bit strange at first but I mix Beam and Dusk to make a pretty everyday pink. Generation G is Glossier’s answer to lipstick, they’re matte and lightweight and come in the most wearable shades. I own Cake, Like and Zip! The Stretch Concealer is a funny one and it’s taken me a while to get used to it. At first I thought no this isn’t for me, it’s way too sheer and greasy for my dark circles. I kept going back to it though as the finish is so light and dewy it’s almost anti-ageing! Now I like to use it on my chin, around my nose and under my eyes but I simply top up my under eye area with a fuller coverage concealer. It works really well as a base but I’ve definitely realised that on it’s own this concealer is for those with very little blemishes to cover. Finally, the Lip Gloss, another product I hadn’t considered using until Emily recommended it. I haven’t worn clear lip gloss for years but there’s something so sexy about minimal makeup and just a swipe of clear lip gloss and seeing as this is completely non-sticky I have been enjoying using it every now and again.


Personally I found a few products to be a bit of a miss when I tried them. The Perfecting Skin Tint is a lovely idea, a sheer coverage foundation but it literally had zero coverage when I used it and felt completely pointless. There’s sheer and then there’s sheer. I like the idea of the Haloscope highlighters and the formula is nice too but as it stands the shades available don’t really work for me. Topaz is too warm, Quartz is too pink and although I like the idea of Moonstone (an almost sheer white), there’s just a bit too much glitter in it for me. I’ll be waiting for a non-glittery champagne! I tried the Soothing Face Mist when Glossier first launched and it just didn’t impress me because of it’s simplicity. It didn’t work as a makeup setter so I didn’t really see the point of a very simple rose face mist. The Priming Moisturiser is the lighter version of the rich one but for me it just didn’t sit right so I would say skip straight to the rich version. I wasn’t sure where to put the Moisturising Moon Mask, as I’m still not sure how I feel about it. I feel like you can get a similar result from something like the Origins Drink Up Intensive mask, it doesn’t feel like anything unique, but it does hydrate my skin nicely so it depends if you already have something similar in your skincare collection.


They’ve just released the Wowder, a powder that is supposedly glow and airy, I can’t wait to try it. The Boy Brow isn’t something I picked up as the brush looks too small for my huge brows and I also skipped the Super Pure and Super Glow serums as they’re not right for my skin and I haven’t heard great things about them.


As a sidenote, I also have the Glossier jumper and pin, can anyone say FAN GIRL?! If it’s a brand you’ve heard about but haven’t yet dabbled in, get ready for October because trust me you’ll want to get involved! I’m excited to see their plans for the UK – bring it on!



Photos by Lydia Collins

Discuss this post

36 Responses

  1. Philippa says:

    Really can’t wait to try some of the glossier products! They sound amazing! (:
    Philippa x

  2. DIANA says:

    I love the jumper- it looks so good when you wear it! Strange that you haven’t tried out the boy brow yet as it’s probably the most popular item but it makes sense as the wand does seem quite small.


  3. You just made me want to try their products even more now… I think I’m going to make an order!

    The Felicia Renee | a minimalist lifestyle & beauty blog

  4. What an amazing round up post, the perfect thing to read before it hits the UK! I’ll definitely be picking up the Milky Jelly Cleanser and the lip balm, they both sound amazing! xx

  5. Bea Castañeda says:

    Hi Lily, I’ve been silently following you for years. I enjoy the content you post. Btw, what color of stretch concealer do you use?

  6. Emilie says:

    Oh how I hope Glossier will ship to Belgium when they come to the UK. You and Anna have been really selling the brand to me, so when I found out they are cruelty-free I was completely sold on their concept. Do you happen to know if they will be shipping to other european countries as well? Will definitely be revisiting this blogpost in october to see what to get, but the Milky Jelly cleanser is high on my list.


  7. Khadija says:

    Oh, Lily, you should definitely try the boy brow if you’ve ever used something like the Benefit Gimme Brow (or the Soap & Glory equivalent) and liked it because I find the boy brow to be even better at giving you those soft feathery brows! It holds them in place, but there’s no weird botox feeling from the gel crisping up haha. I also have the Surrat Brow Pomade and I find the clear version of the boy brow to be a good cheaper dupe of it, the colored version I think of as a separate product tbh to be used with no other brow products because it can be strong if you’re not careful!

  8. Ellese Launer says:

    I really want to try the clear lip gloss. I have been craving it for some time now. Thank you for this guide. It can become very overwhelming what to pick and try from Glossier. I love your recommendations. XO, Ellese


  9. Kristy says:

    This was a fantastic post, I can’t wait for Glossier to come to the UK. The milky jelly cleanser is probably the product I want to try the most with the cloud paints coming second. It’s a shame the foundation is so sheer as this was something I was looking forward to trying.

    Kristy | http://www.thevioletblonde.com

  10. Thank you for writing this post! I haven’t tried much from Glossier, but now I will!

    xx, The Makeup Feed

  11. BeckyCook says:

    Glossier is definitely on my ‘to try’ list mainly due to your recommendations! Thank you for sharing!


  12. Tyler Vereen says:

    I actually mix the haloscope with the cloud paint…puff or beam with the topaz…on my hand and apply it oh my cheeks and cheek bones and it gives a really nice summery glow! I’m really fair so it helps with the warmth! I also mix dusk with quartz!

  13. Mehar Singh says:

    Ahhh! Love this review and the pictures are so pretty!


  14. I’ve seen sooo many people talk about this brand but had no idea what they actually did. Great to see some back to basic brands on the market at the moment!


  15. Abz Kellett says:

    I reeeeally want to try the balm dot com!


  16. I am so excited to get my hands on some of these products!! This is a really useful post, I need to remember to refer back to it when I shop the range x

    Tiffany Tales | Lifestyle & Beauty

  17. Lucy says:

    YUS! I messaged you the other day on insta whether a post like this was coming, thank you!

  18. I wonder if they are going to come to Germany as well, I would love to see the products live before purchasing something.

    Linda, Libra, Loca: Beauty, Baby and Backpacking

  19. Omg I have been dying to try out their products, they look so amazing and I’ve heard nothing but good reviews x http://www.justsavxnnah.com

  20. Amy Watts says:

    Loving the photography style in this post – it’s so fresh and satisfying haha! Can’t wait to try out Glossier when it finally arrives 🙂

  21. Molly Ellis says:

    Can’t wait! Thanks for this detailed post


  22. Alessia says:

    hi Lily, do you know if there will be another pop up in London in October? or a showroom like the NYC one?

  23. Georgia Mae says:

    These pictures!!!!!! I couldn’t tell u why but they look awesome x

  24. Kathryn says:

    These pictures are beautiful.
    Seriously hoping that Glossier is open in the UK when I’m there in October!
    -Kathryn xx

  25. Fairyfondant says:

    I definitely need to try out Glossier when it arrives. These pictures are amazing!
    Liv| fairyfondant

  26. Gooorgeous photography! I’ll be visiting the US soon and I’m already in the hunt for every single Glossier product. I can’t wait to try the Wowder too <3

    | http://www.noirettediary.com |

  27. catherine ♡ says:

    I’ve heard so so much about Glossier so I’m dying to try it when they finally ship to the UK! Added plenty of these things to my wishlist 🙂 http://www.cocoamay.co.uk

  28. Okay girl, you sold it to me! I need that milk jelly cleanser in my life! I really want to try the powders too, every single product from their line just sounds so magical! xo LaurensLipGlossary.com

  29. I’m dying to try the powder and the brush that comes with it. Next on my list is the Balm dot com. Thank you for this thorough list. x


  30. Sophie Bird says:

    Great post. You’ve helped me to decide what to order next. 10% off Glossier with the code. http://bff.glossier.com/hB8q9

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