MAXFACTOR MODERN DECADE: THE 70s

Welcome back to week two of my Mani Month series! For the next three weeks I’ll be featuring different shades of Max Factor’s Gel Shine Lacquers, creating different ‘Modern Decade’ looks from their selection of colours. 

The Gel Shine Lacquers are brand new to Max Factor and there are 9 classic shades to chose from. They offer high-shine and intense colour that lasts up to 7 days (and they really do last!).

Pat McGrath, their Global Creative Design Director, has grouped the new Gel Shine Lacquers into ‘Modern Decades’ with each colour representing a different time in the history of beauty. So this week I’m focusing on the 70s! With the 70s came the middle parting, feathered hair and glowing skin. The 70s was also a time for the punk movement and blue nail polish was very popular amongst the ‘hipsters’. 

This shade “Glazed Cobalt” is right up my street. It’s bright, easy to apply with one coat and has a slight purple/turquoise undertone that I love. “Lacquered Violet” is also grouped in with the 70’s Blues and it’s a vibrant purple that looks really fun on the nails.

“This luxurious Glazed Cobalt shade perfectly brings to life the summery shades of blue seen across Givenchy and Valentino shows. With rich turquoise undertones, it’s a truly modern cool blue that’s so soft, minimalist and wearable today” – Pat McGrath


If you’re not so fond of the 70s fashion look, I think blue nails works really great with an all black outfit. It’s an easy way to smarten up a colour that otherwise might feel quite young. 

Are you brave enough for cobalt blue nails? If you want to get involved, feel free to recreate these nails and tweet me your photos using the #ManiMonday hashtag! 



*This post is sponsored by Max Factor

Discuss this post

30 Responses

  1. Such a pretty colour! I love wearing blue nails (I have essie Aruba blue on now!) x

    SophiesMakeupBlog

  2. Michelle K says:

    I love that colour! I’m a big fan of blue on the nails and this is a gorgeous colour! xxx Thou Shalt Not Covet

  3. Victoria says:

    that’s fancy ! I love these shades ! Shame we dont have Max Factor in France 🙁
    Love from France, Victoria
    http://godsaveourdressing.blogspot.fr

  4. I am all for blue nail polishes, navy is one of my faves to wear on the nails!

    CassandraMyee | NZ Beauty Blog

  5. Oooh that’s such a pretty colour <3 I love blues!

    Ashley | http://artedellamoda.blogspot.co.nz/

  6. Zoe Archer says:

    I love Blue nail polish, and have Colour Club’s Glossy Seal (from last months Glossybox) on right now

    zoea2812.blogspot.com

  7. nueyork says:

    I’ve been loving all the “gel effect” nail polishes brands have been putting out and seeing if they really stand true to their name. I hadn’t seen these yet, but the blue is such a stunning shade!

    nueyork.blogspot.com

  8. Georgina Fox says:

    Oooh I like the subtle accent nail. LOVE.

    Georgina from FOX ON THE HUNT

  9. ANITA says:

    love the darker shade of those two
    xx Anita
    http://vanillaelephant.blogspot.de/

  10. i like the look of the really deep dark blue that almost passes for black!

    makeupmusicbooks.blogspot.com

  11. Daniella C says:

    awesome colors!
    xx
    daniella
    simplybeautifulelegant.blogspot.com

  12. Emily says:

    I love the dark blue, I wouldn’t feel confident enough to wear cobalt blue on my nails though!

    Beauty and Lifestyle Blog

    xx

  13. Anjna Harish says:

    I looove blue as a nail colour – It just adds something special to nails 🙂 I might go out and buy some of this line 🙂
    anjnaharish-thoughtsofagirl.blogspot.co.uk

  14. Emmajane. says:

    Such a fab colour! X

    Hi lovely, I nominated you for a Liebster award over on my blog! Check it out and answer the questions!

    hailandharmony.blogspot.ie
    // BLOGLOVIN

  15. Victoria says:

    The colours look so pretty but usually I prefer more neutral colours!

    victoriatheresia.blogspot.com

  16. Gorgeous blue shades! Wish we have max factor here 🙁

    Sophia
    http://sophiebysophia.blogspot.com

  17. Love the blue colour! It’ll go with everything 🙂 xxx

    Blog This With Hannah

  18. Hope Butler says:

    I love the colour, and I totally agree, they work really well with an all black outfit! H xx

    http://www.hopesgone.blogspot.com

  19. Lauren J says:

    Glazed Cobalt is the exact shade that I’ve been looking for x

    daisy-drops

  20. I love cobalt blue! Have to get my hands on this – the finish is gorgeous!

    thebeautyinformer.com

  21. Christine S says:

    This comment has been removed by the author.

  22. Christine S says:

    Both shades look incredible, can’t wait to try them out for myself! x

    http://thegirlwhocriedmoda.blogspot.com.au/

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